Technology and Marketing Insights

10 Best Social Proof Tools to Increase Sales in 2023

Social proof is an increasingly popular and effective marketing technique used to convince hesitant customers to purchase from an online store. Social proof popups provide customers with evidence that other people have purchased and found value in a product or service offered by a business. This encourages people to take the same action. With the right social proof app, store owners can build trust and credibility with their customers and boost their sales in 2023.

Social proof popups can be used in a variety of ways, from displaying product ratings to showcasing customer reviews and testimonials. They can also be used to show live visitor counts, recent purchases, and even social media followers. All of these elements help to establish trust between a brand and its customers and can lead to increased sales.

Best Social Proof Apps for Online Stores:

1. Proofly

Proofly social proof app

Proofly is a social proof and sales popup notification platform designed to help in  boosting sales through urgency and Fear Of Missing Out (FOMO) strategies. This app offers real-time analytics about recent visitors and allows ecommerce store owners to fetch activities like product views and purchases for display to new visitors. It also allows to customize all notifications, allowing them to match the look and feel of the website.

Proofly social proof platform can be used to create social proof notifications using reviews, recent sales, urgency timer popups, and more. This helps to create an environment of trust and encourages customers to purchase the product. It also includes features such as automated recommendations, audience targeting, and more.

Additionally, you can use the app to celebrate user and follower milestones, share your customer base size, show gratitude for followers and customers, and showcase expert endorsements.

Proofly Features:

  • Automated notifications: Proofly sends automated notifications to your customers, informing them about the number of people who have already bought a particular product or service. This helps to increase trust and encourages potential customers to make a purchase.
  • Customizable notifications: With Proofly, you can customize the notifications to include product images, customer reviews, and other information that will help to increase conversions.
  • Real-time analytics: It provides real-time analytics to help you understand how your social proof is performing and how it’s impacting your conversions.
  • A/B testing: You can also use Proofly to A/B test different notifications to see which ones generate the best results.
  • Seamless integration: Proofly integrates with all the popular eCommerce platforms like Shopify and WooCommerce, making it easy to add social proof popups to your store.

Compared to other social proof apps, Proofly is incredibly easy to set up and use. You don’t need any coding experience or technical knowledge to get started. Popup notifications are more effective than manual notifications as they ensure that potential customers receive information in realtime when they are visiting your website. The real-time analytics provide insight into the impact of your notifications, and the affordable pricing makes it accessible to businesses of all sizes.

2. Fomo.com

Fomo.com is a powerful marketing tool that helps businesses increase their sales and website traffic by displaying recent customer activity on their website. It works by showing real-time notifications of customers making purchases, signing up for services, and more. This can help create a sense of urgency for potential customers and encourage them to take action.

Fomo.com displays reviews, recent orders, visitor counts, and a variety of other user activities on your home and product pages. It is a great option for social proof and offers a wide range of functions and messages. The app also offers automation and customization, which is great for creating exactly what you need for your unique store.

Pricing:

Fomo offers a 14-day free trial, after which you can choose from four different plans starting at $9/month. The plans offer different features and support levels.

Features:

  • Fomo allows businesses to create custom notifications that show recent customer activity.
  • Notifications can be customized with images, colors, and text to match your website’s branding.
  • It also provides advanced analytics so you can see the impact of your notifications.
  • Fomo integrates with major ecommerce platforms, CRMs, and email marketing tools, so you can easily import customer data.

Pros:

  • Easy setup and integration
  • Customizable notifications
  • Real-time analytics
  • Affordable pricing
  • 14-day free trial

Cons:

  • Limited customization options
  • Some features require coding knowledge
  • Costly
  • No mobile app

Overall, Fomo is an effective marketing tool for businesses looking to increase sales and website traffic. It is easy to set up and integrate, and the notifications can be customized to match your website’s branding.

3. Fera

Fera is a social proof app which helps merchants increase their store credibility, boost SEO and improve conversions. It offers a wide range of features such as customizable widgets, review requests, rewards for submissions and more.

Fera Product Reviews & Social Proof App offers testimonial pop-ups, real-time and recent purchase pop-ups, real-time viewer counters, recent sales counters, scarcity/low stock notifications, and average ratings for products. This app is highly rated on the Shopify App Store, with a 4.9/5 rating from 2900+ reviews.

Pricing

The Fera app has a 14-day free trial, a Free plan, Startup plan ($9/month), Small plan ($29/month), Medium plan ($99/month). All plans include 10 order review requests sent/mo, 1 active widget and Ratings In Search Results.

Pros of Fera:

  • Easy setup with intuitive user interface
  • Automatic reviews translations
  • Multiple plan options to choose from
  • Live support.

Cons of Fera:

  • Limited customization and layout options

Overall, Fera is a great app for those looking to add social proof to their shopify store. It offers a wide range of features and multiple plan options to suit any budget.

4. Nudgify

Nudgify is a Social Proof & FOMO app that integrates seamlessly with e-Commerce platforms such as Shopify, WooCommerce, and Magento. It offers a range of FOMO features such as  urgency counter, discount nudge, recent order nudge and social proof notifications to allow for better customer engagement and interests. It supports languages such as English, Finnish, French, German, Portuguese, Spanish, and Turkish.

Nudgify offers multiple pricing plans including a free plan, subscription plans starting at $0.99/month, usage-based plans starting at $39/year, and per-feature plans starting at $0.99/month. It provides support through Knowledge Base, email and phone. Additionally, customers can take advantage of training options.

Pros of Nudgify include:

  • Easy integration with eCommerce platforms
  • Multiple pricing plans
  • Supports multiple languages
  • Positive user reviews
  • Wide range of popup notifications
  • Large number of integrations

Cons of Nudgify include:

  • Limited training options
  • Costly for beginners
  • Learning curver

Overall, Nudgify is an excellent choice for those looking for a reliable social proof & fomo tool for their online store. It offers a wide range of features to engage customers and has been positively reviewed by users.

5. WPFomify

WPfomify is a powerful WordPress plugin designed to help online businesses increase conversions, engagement and trust by leveraging social proof. It offers several features that make it stand out from other social proof apps, making it an ideal choice for website owners who want to maximize their website’s potential.

Features

WPfomify offers several features that make it stand out from other social proof apps. Some of these features include:

Customizable Notifications: WPfomify allows you to create custom notifications that appear on your website in real-time. You can customize the look, feel, and content of these notifications to match your website’s design and brand.

Social Proof Widgets: WPfomify also offers several types of social proof widgets, such as testimonials, product reviews, and customer profiles. These widgets help build trust with your website visitors and encourage them to take action.

Conversion Tracking: WPfomify also allows you to track how effective your social proof campaigns are by tracking conversions. This helps you optimize your campaigns for maximum impact.

Pricing:

WPfomify offers three different pricing plans: Basic ($19/month), Pro ($59/month), and Elite ($99/month). The Basic plan includes 1 website license, 10 notifications, 1 template, and limited support. The Pro plan includes 3 website licenses, unlimited notifications, 5 templates, and priority support. The Elite plan includes unlimited website licenses, unlimited notifications, unlimited templates, and priority support.

Pros of WPFomify:

  • Easy to use: WPfomify is easy to install and use, so even beginners can quickly set up and run.
  • Customizable: You can customize the look and feel of your notifications and widgets to match your website’s design and brand.
  • Powerful features: WPfomify offers several powerful features, such as customizable notifications, social proof widgets, and conversion tracking.

Cons of WPFomify:

  • Limited Support: The Basic plan only offers limited support, so if you need more help you’ll have to upgrade to the Pro or Elite plan.
  • Pricey: The Pro and Elite plans can be quite expensive, so they may not be the best choice for small businesses.
  • Platform Limitations: WPFomify is limited to WooCommerce and WordPress.

WPfomify is a great choice for website owners who want to leverage the power of social proof marketing. This plugin can be used on any website, from e-commerce stores to blogs, to create more sales and leads. Overall, WPFomify is an invaluable tool for increasing conversions and should be seriously considered for WooCommerce website.

6. Beeketing

Beeketing is an all-in-one tool popup tool built to help online marketers with scale their sales on ecommerce platforms. It provides features like tracking user behavior, product suggestions, coupon popups, live sales notifications and more.

Beeketing also offers users a suite of marketing apps such as live chat, email marketing and abandoned card recovery apps which help stores to grow better.

Pros of Beeketing:

  • Suite of marketing apps.
  • Integration with major eCommerce platforms.
  • Nice sales widgets
  • Live chat for new visitors

Cons of Beeketing:

  • Limited widgets in terms of functionality
  • Less customizable

In conclusion, Beeketing is an excellent platform for store owners looking for an all-in-one marketing suite for their eCommerce site.

7. Provesource

Provesource is a social proof tool that can actually help you generate sales and engagement. With Provesource, you can display popup notifications on your website to show visitors what other customers are doing, such as total number of recent orders, positive reviews, number of realtime visitors and how many customers have added in their cart. You can also customize the look and feel of these notifications to match your brand and create a sense of urgency that can lead to higher conversion rates. Additionally, Provesource provides detailed analytics so you can see how social proof is impacting your conversions and make adjustments accordingly.

Pros of Provesource:

  • Ability to integrate with various software and platforms
  • Affordable cost
  • Beautiful design and free version of the program

Cons of Provesource:

  • Basic statistics may not be enough for some users –
  • Sales optimizations may need to be improved
  • Difficult to setup the webhook

Overall, ProveSource is a great tool with nice functionality and easy to apply and many users intend to continue using it for a long time.

8. Bizzy

Bizzy is an app specifically designed for Shopify stores to provide social proof. It displays recent orders and signups on the website in real time and includes a wide range of features such as time-limited offers, design for all devices, analytics and source tracking. Bizzy helps to increase trust and credibility with customers, improving conversions and overall sales.

Bizzy allows you to add customer testimonials to your store, as well as social media reviews and mentions, trust badges, and customer photos and videos. It also includes features such as live traffic counts, recent and live sales, subscribers, users, recent site updates, live locations, location-specific notifications, average ratings for products, scarcity/low stock notifications, cart counter, discount offers, and custom widgets. Additionally, it integrates with Google Analytics, so you can track the performance of your notifications.

Pricing:

The app offers a 14-day free trial and then three paid plans: Basic ($29/month), Growth ($99/month), and Enterprise ($249/month).

Pros:

  • Easy to use
  • Affordable options
  • Customizable
  • Helpful customer support

Cons:

  • Order syncing can be slow
  • Initial set up and setting parameters can be confusing for beginners.

Bizzy is a great tool for improving your online store’s social proof strategy. It is easy to set up, and provides helpful customer support. Although there are some drawbacks, such as slow order syncing and difficult learning curve for beginners, it is still an effective way to build trust and credibility with customers.

9. Famewall

Famewall.io is an online platform that helps businesses to promote their products using social proof. It provides businesses with beautiful widgets of testimonials and feedback from customers. With Famewall, businesses can create engaging visuals for their product or service pages by using customer feedback and social proof.

Pros of Famewall.io:

  • Easy to use
  • Cost-effective
  • Positive company mission

Cons of Famewall.io:

  • No free trial
  • Limited features on the basic plan

10. Nextsale

Nextsale is a social proof app built to help online stores increase their conversions and boost sales. It is an app available for Shopify and WordPress, which provides customers with a range of social proof content, such as product reviews, ratings, testimonials, user-generated content and real-time pop-up messages. It also offers features like AB Testing, Notifications, Behavior Tracking, Campaign Analytics and more.

Nextsale offers a 14-day free trial and a free forever plan with 1,000 monthly impressions. The other paid plans are Basic ($29/month for 20,000 monthly impressions), Growth ($99/month for 100,000 monthly impressions) and Enterprise ($249/month for 500,000 monthly impressions).

Conclusion

Social proof is the best way to improve trust and credibility for an e-commerce store and these six apps are some of the best social proof apps available on the Shopify App Store and also on WooCommerce. They provide store owners with the opportunity to create trust and credibility among potential customers and increase their sales in 2023.

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